Good Morning America’s long-running ‘Deals & Steals’ franchise, known on air as GMA Deals, has rolled out a fresh lineup of discounted offers spanning beauty, home, wellness and lifestyle brands. The GMA deal drop, live now on the program’s affiliated shopping platform, features markdowns ranging from 50% to 80% off retail pricing across fifteen participating brands.
The segment, a signature feature of ABC’s morning show for more than a decade, is produced in coordination with deal curator Tory Johnson, who has built the GMA Deals franchise into one of television’s most recognized consumer-savings platforms. Each GMA deal listed below is time-limited and subject to change without notice.
Deal Snapshot
| Brand | Retail Price | GMA Deal Price |
|---|---|---|
| PeachSkinSheets | $29 – $395 | $14.50 – $197.50 |
| Minky Couture | $129 – $349 | $58.05 – $157.05 |
| Nori | $59 – $120 | $29.50 – $60 |
| NutriBullet | $99.99 | $49.99 |
| Mixbook | $42.99 – $84.99 | $21.50 – $42.50 |
| Clean People | $12.49 – $33 | $6.25 – $16.50 |
| Laura Geller Beauty | $21 – $202 | $10.50 – $69 |
| Iconic London | $18 – $74 | $9 – $33.30 |
| Evelyn & Bobbie | $98 | $49 |
| Revo Sunglasses | $199 – $369 | $99.50 – $184.50 |
| Murad | $39 – $92 | $19.50 – $46 |
| Daniela Swaebe | $24 – $112 | $6 – $26 |
| Hairtamin | $25 – $40 | $12.50 – $20 |
| 5Sens | $29 – $100 | $14.50 – $50 |
| Kaizen Food Company | $39.99 – $89.99 | $20 – $45 per bundle |
Deal-By-Deal Breakdown
PeachSkinSheets
PeachSkinSheets, known for its moisture-wicking, temperature-regulating bedding, is offering GMA shoppers 50% to 80% off. Prices run $14.50 to $197.50, down from $29 to $395, with free shipping included.


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Minky Couture
Minky Couture, the plush-blanket brand recognized for its Shark Tank appearance and celebrity following, is marked 55% off. Deal pricing spans $58.05 to $157.05, versus retail of $129 to $349, with free shipping.


Free Shipping — Order Now on Minky Couture
Nori
Nori’s deal is discounted 50% off, priced $29.50 to $60 against a retail range of $59 to $120.


NutriBullet
NutriBullet, a category leader in personal blenders, is 50% off at $49.99, down from $99.99.


Mixbook
Mixbook, a photo-book and custom-print service, is 50% off at $21.50 to $42.50, down from $42.99 to $84.99, with free shipping.


Free Shipping — Grab This Deal
Clean People
Clean People’s laundry and home-care line is 50% off, priced $6.25 to $16.50 versus $12.49 to $33 retail, with free shipping on orders of $35 or more.


Free Shipping on orders $35+ — Order Now on Clean People
Laura Geller Beauty
Laura Geller Beauty, a well-known TV-shopping cosmetics brand, is discounted 50% to 73% off. Prices range $10.50 to $69, down from $21 to $202, with free shipping.


Free Shipping — Grab This Deal
Iconic London
Iconic London, a UK-based makeup brand popular for illuminators and lip products, is 50% to 55% off. Prices run $9 to $33.30, down from $18 to $74, with free shipping on orders $25 or more.


Free Shipping on orders $25+ — Order Now on Iconic London
Evelyn & Bobbie
Evelyn & Bobbie’s deal is 50% off at $49, down from $98 retail, with free shipping on orders $75 or more.


Free Shipping on orders $75+ — Grab This Deal
Revo Sunglasses
Revo, a performance eyewear brand known for polarized lens technology, is 50% off at $99.50 to $184.50, down from $199 to $369, with free shipping.


Free Shipping — Order Now on Revo Sunglasses
Murad
Murad, a dermatologist-founded skincare brand, is offering 50% off. Deal pricing spans $19.50 to $46, versus $39 to $92 retail, with free shipping.


Free Shipping — Grab This Deal
Daniela Swaebe
Daniela Swaebe jewelry is marked down 60% to 79%, the steepest discount in this GMA lineup. Prices run $6 to $26, down from $24 to $112, with free shipping on orders $50 or more.


Free Shipping on orders $50+ — Order Now on Daniela Swaebe
Hairtamin
Hairtamin, a hair-growth vitamin brand, is 50% off at $12.50 to $20, down from $25 to $40, with free shipping on orders $50 or more.


Free Shipping on orders $50+ — Grab This Deal
5Sens
5Sens is offering 50% off, with prices from $14.50 to $50 against a retail range of $29 to $100, plus free shipping on orders $65 or more.


Free Shipping on orders $65+ — Order Now on 5Sens
Kaizen Food Company
Kaizen Food Company rounds out the list at 50% off, priced $20 to $45 per bundle, down from $39.99 to $89.99.


About the Segment
GMA Deals & Steals has become a fixture of morning television, regularly featuring small and mid-sized brands alongside household names. This latest batch reflects that same mix, spanning beauty, wellness, home and lifestyle categories, all offered directly through each brand’s dedicated storefront.
Disclaimer: Prices and availability listed above are accurate as of publication and may change without notice. Terms and conditions apply per brand. Consumers should verify final pricing and shipping details at checkout before completing any purchase.