Good Morning America’s long-running ‘Deals & Steals’ franchise, known on air as GMA Deals, has rolled out a fresh lineup of discounted offers spanning beauty, home, wellness and lifestyle brands. The GMA deal drop, live now on the program’s affiliated shopping platform, features markdowns ranging from 50% to 80% off retail pricing across fifteen participating brands.

The segment, a signature feature of ABC’s morning show for more than a decade, is produced in coordination with deal curator Tory Johnson, who has built the GMA Deals franchise into one of television’s most recognized consumer-savings platforms. Each GMA deal listed below is time-limited and subject to change without notice.

Deal Snapshot

Brand Retail Price GMA Deal Price
PeachSkinSheets $29 – $395 $14.50 – $197.50
Minky Couture $129 – $349 $58.05 – $157.05
Nori $59 – $120 $29.50 – $60
NutriBullet $99.99 $49.99
Mixbook $42.99 – $84.99 $21.50 – $42.50
Clean People $12.49 – $33 $6.25 – $16.50
Laura Geller Beauty $21 – $202 $10.50 – $69
Iconic London $18 – $74 $9 – $33.30
Evelyn & Bobbie $98 $49
Revo Sunglasses $199 – $369 $99.50 – $184.50
Murad $39 – $92 $19.50 – $46
Daniela Swaebe $24 – $112 $6 – $26
Hairtamin $25 – $40 $12.50 – $20
5Sens $29 – $100 $14.50 – $50
Kaizen Food Company $39.99 – $89.99 $20 – $45 per bundle

Deal-By-Deal Breakdown

PeachSkinSheets

PeachSkinSheets, known for its moisture-wicking, temperature-regulating bedding, is offering GMA shoppers 50% to 80% off. Prices run $14.50 to $197.50, down from $29 to $395, with free shipping included.

PeachSkinSheets GMA deal bannerPeachSkinSheets logo

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Minky Couture

Minky Couture, the plush-blanket brand recognized for its Shark Tank appearance and celebrity following, is marked 55% off. Deal pricing spans $58.05 to $157.05, versus retail of $129 to $349, with free shipping.

Minky Couture GMA deal bannerMinky Couture logo

Free ShippingOrder Now on Minky Couture

Nori

Nori’s deal is discounted 50% off, priced $29.50 to $60 against a retail range of $59 to $120.

Nori GMA deal bannerNori logo

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NutriBullet

NutriBullet, a category leader in personal blenders, is 50% off at $49.99, down from $99.99.

NutriBullet GMA deal bannerNutriBullet logo

Order Now on NutriBullet

Mixbook

Mixbook, a photo-book and custom-print service, is 50% off at $21.50 to $42.50, down from $42.99 to $84.99, with free shipping.

Mixbook GMA deal bannerMixbook logo

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Clean People

Clean People’s laundry and home-care line is 50% off, priced $6.25 to $16.50 versus $12.49 to $33 retail, with free shipping on orders of $35 or more.

Clean People GMA deal bannerClean People logo

Free Shipping on orders $35+Order Now on Clean People

Laura Geller Beauty

Laura Geller Beauty, a well-known TV-shopping cosmetics brand, is discounted 50% to 73% off. Prices range $10.50 to $69, down from $21 to $202, with free shipping.

Laura Geller Beauty GMA deal bannerLaura Geller Beauty logo

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Iconic London

Iconic London, a UK-based makeup brand popular for illuminators and lip products, is 50% to 55% off. Prices run $9 to $33.30, down from $18 to $74, with free shipping on orders $25 or more.

Iconic London GMA deal bannerIconic London logo

Free Shipping on orders $25+Order Now on Iconic London

Evelyn & Bobbie

Evelyn & Bobbie’s deal is 50% off at $49, down from $98 retail, with free shipping on orders $75 or more.

Evelyn and Bobbie GMA deal bannerEvelyn and Bobbie logo

Free Shipping on orders $75+Grab This Deal

Revo Sunglasses

Revo, a performance eyewear brand known for polarized lens technology, is 50% off at $99.50 to $184.50, down from $199 to $369, with free shipping.

Revo Sunglasses GMA deal bannerRevo Sunglasses logo

Free ShippingOrder Now on Revo Sunglasses

Murad

Murad, a dermatologist-founded skincare brand, is offering 50% off. Deal pricing spans $19.50 to $46, versus $39 to $92 retail, with free shipping.

Murad GMA deal bannerMurad logo

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Daniela Swaebe

Daniela Swaebe jewelry is marked down 60% to 79%, the steepest discount in this GMA lineup. Prices run $6 to $26, down from $24 to $112, with free shipping on orders $50 or more.

Daniela Swaebe GMA deal bannerDaniela Swaebe logo

Free Shipping on orders $50+Order Now on Daniela Swaebe

Hairtamin

Hairtamin, a hair-growth vitamin brand, is 50% off at $12.50 to $20, down from $25 to $40, with free shipping on orders $50 or more.

Hairtamin GMA deal bannerHairtamin logo

Free Shipping on orders $50+Grab This Deal

5Sens

5Sens is offering 50% off, with prices from $14.50 to $50 against a retail range of $29 to $100, plus free shipping on orders $65 or more.

5Sens GMA deal banner5Sens logo

Free Shipping on orders $65+Order Now on 5Sens

Kaizen Food Company

Kaizen Food Company rounds out the list at 50% off, priced $20 to $45 per bundle, down from $39.99 to $89.99.

Kaizen Food Company GMA deal bannerKaizen Food Company logo

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About the Segment

GMA Deals & Steals has become a fixture of morning television, regularly featuring small and mid-sized brands alongside household names. This latest batch reflects that same mix, spanning beauty, wellness, home and lifestyle categories, all offered directly through each brand’s dedicated storefront.

Disclaimer: Prices and availability listed above are accurate as of publication and may change without notice. Terms and conditions apply per brand. Consumers should verify final pricing and shipping details at checkout before completing any purchase.